A new exhibition
focusing on the world’s most popular game, from a design perspective, is full of
fascinating nuggets at the Design Museum, Kensington High Street, London, from
April 8th to August 29. www.designmuseum.org
It will showcase the ways in which design has shaped the
world’s most popular sport. Ideal stuff for a student working in Art and Design. Take a journey through more than 500 objects, films
and interviews in sporting performance, kit development, stadium design and
more. Become immersed in defining moments from football history, with star
objects telling the stories of club legacies and game legends including Pelé,
Lionel Messi, George Best and Diego Maradona and more.
The ubiquity of the world’s most popular sport occasionally
makes it feel impossible to find fresh narratives about football’s most
celebrated players, matches and venues. As a football reporter asked to review
the Design Museum’s newest exhibition, Football: Designing the Beautiful Game,
I was sceptical about how much I could learn from a show about a subject which
is both profession and passion. Below the Hillsborough Memorial Banner created
in 2009 by Peter Carney and Christine Waygood as a successor to the original,
which was created by Peter & friends in the week following the disaster in
1989 / Peter Carney
But the exhibition, the first of its kind to examine
football from a purely design perspective, is a winning combination of style
and substance, with many of the 50-plus objects on display coming with
fascinating and rarely-heard backstories. It aims to shine a spotlight on the
role that designers, architects and fans have played in the history of
football, from performance on the pitch to the atmosphere in the stands.
From the two balls used in the inaugural World Cup Final between Argentina and Uruguay in 1930 because neither country trusted the other’s, to the ‘Scouse Bayeux Tapestry’, to images of the Coligay fan display (a Brazilian supporters’ group made up of predominantly gay men in the 1970s), the exhibition is rich in history and curiosities.
Among the intriguing items on show are the
professionally-made calling cards of hooligan firms - think American Psycho
meets Green Street - and the bespoke recovery shorts worn by England’s players
at last summer’s European Championship, which can be fitted with long-life ice
packs.
Visitors will even learn the full context behind the image
of England’s Bukayo Saka jumping into a swimming pool astride an inflatable
unicorn during the tournament (the squad was encouraged to have pool parties as
part of their rehab because they became bored and frustrated at being asked to
walk up and down in the cold water after matches).
Visitors will discover how the design of both, from heavy
leather to almost weightless synthetic materials, was influenced by the
globalisation of the game and has dramatically enhanced players’ performance.
On show are boots worn by Pele, Geoff Hurst and a teenage George Best - who
carefully daubed his first pair with the names of each opponent he scored
against - while a custom-made pair owned by German legend Matthias Sammer are
especially interesting. Sammer was sponsored by Adidas and refused to play in
any other boots, but his club Borussia Dortmund had a deal with rival brand
Nike. As a compromise, Dortmund’s kit man stitched the Nike logo onto Sammer’s
Adidas boots.
George Best wrote the names of opponents he’d scored against
on his boots.
Even the humble stud is celebrated and offers one of the
clearest examples of design triumphing over skill. As one exhibit explains, Adi
Dassler (the founder of Adidas) recommended the West German team switch to
longer studs during their rain-soaked 1954 World Cup Final against favourites
Hungary. The Germans’ new studs were far better suited to the conditions, and
they recovered from 2-0 down to win 3-2, a result forever known as “the Miracle
of Bern”.
An eye-catching selection of kits, including rare match-worn
shirts belonging to Lionel Messi and Diego Maradona and offerings from local
grassroots clubs, are in keeping with the trend for retro replicas, while
visitors will be guided through some of the world’s most iconic stadia, from
the work of 20th century Scot Archibald Leitch to new designs by leading
industry figures Herzog & de Meuron, Zaha Hadid Architects and Populous, who
went to great lengths to consider the acoustics in building Tottenham Hotspur’s
new £1.2billion home, ensuring the stadium design has had a direct impact on
atmosphere.
A scale model of de Meuron’s Estadio Municipal de Braga,
built into the face of a disused quarry, is particularly striking, and has
earned praise for its inclusivity, allowing supporters without tickets to
clamber up the surrounding rocks to watch the action for free.
The 90-minute feature film, Zidane: A 21st Century Portrait,
directed by contemporary artists Douglas Gordon and Philippe Parreno, offers
visitors the chance to experience every second of the French legend’s
penultimate game of his career, while visitors can also relive being in a
match-day crowd through an immersive stadium experience.
The show concludes by recognising the playing of the game
outside of the pitch; celebrate the Subbuteo world champion, be inspired to
reintroduce ‘Blow Football’ and revel in the impact of videogames like Football
Manager and the FIFA series.
Packed with colour and with an immersive set replicating
elements of stadia, the show looks, feels and sounds authentic. Archived radio
clips transporting visitors through history, and the BBC’s Peter Jones signing
off from his last report at Hillsborough on April 15, 1989 - “And the sun
shines now...” - will stay with you.
The exhibition was created in collaboration with the
National Football Museum in Manchester, which has loaned various objects, and
it is well-timed, coming ahead of this year’s World Cup in Qatar and in the
year of the 150th anniversary of the Football Association. For supporters
gearing up for the tournament, or anyone with an interest in design, style or
history, the show is a treasure trove of information, so even the most erudite
football fan should come away with new perspectives and anecdotes about the
game.
The exhibition includes objects from game legends such as
Edson Arantes do Nascimento (Pelé), Lionel Messi, Zinedine Zidane, Diego
Maradona, Roberto Baggio, George Best, Michelle Akers, Xavier (Xavi) Hernández
Creus, Pernille Harder and Geoff Hurst.
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